RexTech Marketing Agency collaborated with Landmark Legal & Migration to enhance their online presence and client acquisition. We implemented a comprehensive digital marketing strategy that included Search Engine Optimization (SEO) and Paid Social Advertising. Challenges: Limited Online Visibility: Landmark Legal & Migration's website had minimal organic traffic, making it difficult for potential clients to discover their services. High Competition: The legal services market in Sydney is saturated, with numerous firms competing for the same clientele. Diverse Service Offerings: The firm offers a wide range of services—from litigation and family law to immigration and business law—necessitating targeted marketing approaches for each sector. Strategies Implemented: Search Engine Optimization (SEO): On-Page Optimization: We optimized key pages, including service offerings and blog content, with targeted keywords such as “best family lawyer,” “property dispute lawyer,” and “commercial legal services.” Local SEO: Focused on Google My Business optimization and location-based keywords to capture local clients in Sydney and surrounding areas. Link Building: Developed a robust backlink strategy to increase website authority. Paid Social Advertising: Platform Selection: Ran effective ads on LinkedIn, Facebook, and Instagram to target business professionals, families, and property owners. Ad Formats: Utilized carousel and video ads to showcase client success stories and explain services. Audience Targeting: Used demographic and interest-based targeting to reach individuals seeking legal assistance. Results: Increased Lead Generation: Achieved a 30% increase in high-quality leads through optimized ad copy and strategic bidding, improving cost-per-conversion by 20%. Enhanced Social Media Engagement: Observed a 40% growth in social media engagement, leading to a 25% increase in consultation bookings. Improved Organic Traffic: Realized a 50% increase in organic traffic, with higher rankings for competitive legal terms such as “commercial law firm Australia” and “family lawyer Sydney.” Through these tailored strategies, RexTech Marketing Agency successfully addressed the challenges faced by Landmark Legal & Migration, significantly boosting their online presence and client acquisition.